About Better Busing
Better Busing is an insightful article repository curated by Colm Lynch, focusing on strategy, planning, and operations in the bus, motorcoach, and transit industry.
Drawing on over 17 years of international experience, Colm is dedicated to sharing best practices for the advancement of the industry.
This series aims to equip executives, managers, and all stakeholders in the bus and motorcoach sectors with valuable insights and tools.
About Colm
Colm is a seasoned industry veteran who:
Leads the revenue and schedules functions at Coach USA | Coach Canada | megabus.com, a major player in North American private bus operations.
Serves actively on the National Bus Traffic Association board, contributing expertise in intercity connectivity, planning, operations, and retail.
Authors the “Better Busing” series, championing operational excellence and sustainability in the bus industry.
